Who's behind this
A working chef who reads far too many cookbooks

Chef John Guerrero
Chef and food consultant · Cooking professionally since 17 · 11 projects running
I am a chef and food consultant who connects cooking with technology and data, inside and outside the kitchen. Artificial intelligence is the thread that joins my two worlds: the range and the knowledge that a professional kitchen produces.
On CookbooksPro.com I have put my obsession with the craft: every week I read, compare and review the books that deserve a place on your shelf — the starting point for anyone who takes cooking seriously. I do not review on commission: the books in our selection are chosen for their real value to cooks, hobbyists and culinary students. Amazon links help fund this work, but they never decide a recommendation.
Everything I do lives in one ecosystem: consultancy atChefBusiness, food-and-hospitality SEO at GastroSEO, software such asMiselup andAI Chef Pro, and my personal work atjohnguerrero.es. How do I pick the books? My review methodology is public.
Independence
Every review is my own opinion. Affiliate commission never determines which books make a list.
Kept current
Rankings are revisited every year: editions, prices and availability are re-checked and the guides are republished with what actually changed.
The ecosystem
11 projects running — everything I do, and where to find me:
ChefBusiness
Parent company: end-to-end gastronomic consultancy
AI Chef Pro
AI SaaS for hospitality · 55+ applications
Miselup
Recipes and food costing with AI
GastroSEO
SEO agency for food and hospitality
Seolup
Keyword research scored by SERP weakness
Timlup
Digital checklists for hospitality and retail
Hosply
Directory of 660+ HORECA suppliers
Consultores Gastronómicos
Directory of leading gastronomic consultants
Directorio Catering
Suppliers and professional catering
StratoAI
AI implementation for businesses
johnguerrero.es
Personal brand: mentoring and consulting